{"id":6812,"date":"2015-02-27T11:07:11","date_gmt":"2015-02-27T09:07:11","guid":{"rendered":"http:\/\/blog.natro.com\/?p=6812"},"modified":"2016-09-30T11:25:29","modified_gmt":"2016-09-30T08:25:29","slug":"trustrank-nedir","status":"publish","type":"post","link":"https:\/\/www.natro.com\/blog\/trustrank-nedir\/","title":{"rendered":"TrustRank Nedir?"},"content":{"rendered":"<p>\n\t<span style=\"font-size:16px;\">Bu yaz\u0131mda <strong>SEO<\/strong> \u00e7al\u0131\u015fmalar\u0131nda siteler i\u00e7in \u00f6nemli olan <strong>TrustRank<\/strong> konusuna de\u011finece\u011fim. Yeni \u00e7\u0131kan Penguin algoritmas\u0131 ile art\u0131k backlinkten ziyade TrustRank \u00f6nem kazanm\u0131\u015f durumda. Bildi\u011finiz \u00fczere <strong>Google<\/strong>, \u00fczerinde \u00e7ok fazla manip\u00fclasyon yap\u0131lan ve farkl\u0131 illegal \u00e7al\u0131\u015fmalar ile sitelere sa\u011flanan backlinklerin \u00f6nemini azaltt\u0131. Daha do\u011frusu azaltmaktan ziyade, az ama <strong>kaliteli backlinkler<\/strong> al\u0131nmas\u0131 <!--more-->gerekti\u011fini belirtti. Durum b\u00f6yle olunca da bir\u00e7ok web sitesi bir anda backlink \u00e7\u00f6pl\u00fc\u011f\u00fcne d\u00f6nd\u00fc. <strong>Alexa<\/strong> s\u0131ralamalar\u0131nda d\u00fc\u015f\u00fc\u015fler ve arama sonu\u00e7lar\u0131 s\u0131ralamas\u0131nda de\u011fi\u015fiklikler meydana geldi.<\/span>\n<\/p>\n<p>\n\t<span style=\"font-size:16px;\">TrustRank, SEO \u00e7al\u0131\u015fmalar\u0131nda yap\u0131lan hileler sebebi ile Stanford \u00dcniversitesi ve Yahoo taraf\u0131ndan geli\u015ftirilen puanlama sistemi diyebiliriz.<\/span>\n<\/p>\n<p>\n\t<span style=\"font-size:16px;\"><strong>TrustRank Nas\u0131l \u00c7al\u0131\u015f\u0131r?<\/strong><\/span>\n<\/p>\n<p>\n\t<span style=\"font-size:16px;\">G\u00fcvenilir ve <strong>kaliteli<\/strong> web siteleri edit\u00f6rler taraf\u0131ndan incelenip, <strong>k\u00f6k site<\/strong> olarak belirlenirler. SEO \u00e7al\u0131\u015fmalar\u0131 kapsam\u0131nda yap\u0131lan backlink \u00e7al\u0131\u015fmalar\u0131 s\u0131ras\u0131nda Trustrank\u2019i y\u00fcksek sitelerden backlink almaya \u00f6zen g\u00f6sterilmelidir. Bu de\u011ferin y\u00fcksek olmas\u0131 sizin sitenize do\u011frudan etkileyecektir.<\/span>\n<\/p>\n<p>\n\t<span style=\"font-size:16px;\"><strong>TrustRank\u2019in Y\u00fckseltmek \u0130\u00e7in Neler Yap\u0131lmal\u0131d\u0131r?<\/strong><\/span>\n<\/p>\n<p>\n\t<span style=\"font-size:16px;\">Yap\u0131lacak olan SEO \u00e7al\u0131\u015fmalar\u0131nda sadece Trustrank\u2019i y\u00fcksek sitelerden backlink almak de\u011fil, kendi sitenizin de TrustRank\u2019ini y\u00fckseltmek i\u00e7in \u00e7al\u0131\u015fmalar yapman\u0131z, arama s\u0131ralamalar\u0131nda daha h\u0131zl\u0131 y\u00fckselmenizi sa\u011flayacakt\u0131r. Bunun i\u00e7in dikkat etmeniz gereken noktalar;<\/span>\n<\/p>\n<ul>\n<li>\n\t\t<span style=\"font-size:16px;\">Backlink alaca\u011f\u0131n\u0131z web sitesi, i\u00e7eri\u011finize yak\u0131n ya da ayn\u0131 olmal\u0131d\u0131r. (<em>emlak sitesi i\u00e7in oyun sitesinden backlink almay\u0131n!)<\/em><\/span>\n\t<\/li>\n<li>\n\t\t<span style=\"font-size:16px;\">Teman\u0131z\u0131n \u00f6zg\u00fcn, \u00e7ok fazla kullan\u0131lmayan ve mutlaka mobil uyumlu olmas\u0131na dikkat edin.<\/span>\n\t<\/li>\n<li>\n\t\t<span style=\"font-size:16px;\">Domain ya\u015f\u0131n\u0131z\u0131n fazla olmas\u0131 gerekmektedir.<\/span>\n\t<\/li>\n<li>\n\t\t<span style=\"font-size:16px;\">Site i\u00e7inde payla\u015f\u0131lacak olan kategoriler, belli ba\u015fl\u0131klar alt\u0131nda d\u00fczg\u00fcn bir nizamda olmal\u0131d\u0131r.<\/span>\n\t<\/li>\n<li>\n\t\t<span style=\"font-size:16px;\">Sitenizin domain s\u00fcresi uzun olmal\u0131d\u0131r. Bu sizin internette kal\u0131c\u0131 oldu\u011funuzun bir g\u00f6stergesi olacakt\u0131r.<\/span>\n\t<\/li>\n<li>\n\t\t<span style=\"font-size:16px;\">Ve tabi ki \u201c\u00f6zg\u00fcn\u201d i\u00e7erik. Sitenizi doldurma kayg\u0131s\u0131 ile yapaca\u011f\u0131n\u0131z kopyala yap\u0131\u015ft\u0131r i\u00e7eriklerden mutlaka ka\u00e7\u0131n\u0131n.<\/span>\n\t<\/li>\n<\/ul>\n<p>\n\t<span style=\"font-size:16px;\">SEO \u00e7al\u0131\u015fmalar\u0131 i\u00e7in her ne kadar kat\u0131lmasam da 250+ y\u00f6netimin oldu\u011fu s\u00f6ylenmektedir. Site yaz\u0131l\u0131m\u0131, i\u00e7erik yap\u0131s\u0131 ve anahtar kelime hedefli yap\u0131lan site d\u0131\u015f\u0131 SEO \u00e7al\u0131\u015fmalar\u0131 ile sitenizi ilk s\u0131ralara ula\u015ft\u0131rman\u0131z m\u00fcmk\u00fcnd\u00fcr. Bu konuda da hemen hemen her yaz\u0131mda belirtti\u011fim gibi \u201c\u00f6zg\u00fcnl\u00fck\u201d \u00e7ok \u00f6nemlidir. Her yerde olan i\u00e7erikler i\u00e7inde siteniz kaybolabilir. \u00d6zg\u00fcnl\u00fc\u011f\u00fc, ba\u015fka yerde olan bir konuyu, kendi c\u00fcmlelerinizle anlatarak %100 sa\u011flayamazs\u0131n\u0131z. Bunun i\u00e7in ilgi alan\u0131n\u0131z olan konularda g\u00fcndemi takip ederek, g\u00fcncel konularda yaz\u0131lar yazman\u0131z\u0131 tavsiye ederim. \u00dclkemizde \u00e7\u0131kan haberlerin %90\u2019\u0131 yabanc\u0131 kaynaklardan \u00e7evirilerek yap\u0131lmaktad\u0131r. Bu konuda siz de yabanc\u0131 kaynakl\u0131 siteleri takip ederek, rakiplerinizden bir ad\u0131m \u00f6ne ge\u00e7ebilirsiniz. Tabi sadece haber ya da geli\u015fme de\u011fil, tecr\u00fcbe etti\u011finiz ya da \u015f\u00f6yle olmal\u0131 dedi\u011finiz konularda da yaz\u0131lar yazman\u0131z\u0131 sizleri ve sitenizi k\u0131sa zamanda \u00f6ne \u00e7\u0131kartacakt\u0131r.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"Bu yaz\u0131mda SEO \u00e7al\u0131\u015fmalar\u0131nda siteler i\u00e7in \u00f6nemli olan TrustRank konusuna de\u011finece\u011fim. Yeni \u00e7\u0131kan Penguin algoritmas\u0131 ile art\u0131k backlinkten&hellip;\n","protected":false},"author":7,"featured_media":10546,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,40],"tags":[91,121],"class_list":{"0":"post-6812","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-genel","8":"category-pazarlama","9":"tag-google","10":"tag-seo"},"_links":{"self":[{"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/posts\/6812","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/comments?post=6812"}],"version-history":[{"count":0,"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/posts\/6812\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/media\/10546"}],"wp:attachment":[{"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/media?parent=6812"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/categories?post=6812"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/tags?post=6812"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}