{"id":2432,"date":"2012-07-20T12:39:58","date_gmt":"2012-07-20T09:39:58","guid":{"rendered":"http:\/\/blog.natro.com\/?p=2432"},"modified":"2019-05-17T13:53:41","modified_gmt":"2019-05-17T10:53:41","slug":"turkiye-e-ticaret-pazari-buyuyor","status":"publish","type":"post","link":"https:\/\/www.natro.com\/blog\/turkiye-e-ticaret-pazari-buyuyor\/","title":{"rendered":"T\u00fcrkiye E-Ticaret Pazar\u0131 B\u00fcy\u00fcyor"},"content":{"rendered":"<p><span style=\"font-size: 16px;\">T\u00fcrkiye\u2019de <strong>e-ticaret sekt\u00f6r\u00fc<\/strong> t\u00fcm h\u0131z\u0131yla b\u00fcy\u00fcmeye devam ediyor, Peki 2012 y\u0131l\u0131n\u0131n ikinci \u00e7eyre\u011finde ka\u00e7 adet i\u015flem yap\u0131ld\u0131 ve ne kadar e-ticaret hacmi olu\u015fturuldu?<\/span><\/p>\n<p><span style=\"font-size: 16px;\"><strong><img decoding=\"async\" class=\"alignleft size-full wp-image-2435\" title=\"eticaret\" src=\"https:\/\/www.natro.com\/blog\/wp-content\/uploads\/2012\/07\/eticaret.jpg\" alt=\"eticaret\" width=\"212\" height=\"212\" \/>Bankalararas\u0131 kart merkezi<\/strong> taraf\u0131ndan a\u00e7\u0131klanan verilere g\u00f6re, <strong>2012<\/strong> y\u0131l\u0131n\u0131n ikinci \u00e7eyre\u011finde, ge\u00e7en y\u0131la g\u00f6re <strong>%40.5<\/strong> b\u00fcy\u00fcme ger\u00e7ekle\u015fti. <strong>BKM<\/strong>\u2018ye g\u00f6re, bu d\u00f6nemde yap\u0131lan yakla\u015f\u0131k<strong> 36 milyon<\/strong> adet i\u015flem ile <strong>7.3 milyar TL<\/strong>\u2018lik e-ticaret hacmi olu\u015fturuldu.<\/span><\/p>\n<p><span style=\"font-size: 16px;\"><strong>2012<\/strong> y\u0131l\u0131 ilk \u00e7eyre\u011finde e-ticaret sekt\u00f6r\u00fcnde <strong>37 milyon 434 bin<\/strong> adet i\u015flem ile <strong>6.9 milyar TL<\/strong>\u2018lik e-ticaret hacmi olu\u015fturulmu\u015ftu. Bu verilere g\u00f6re, <strong>2012<\/strong> y\u0131l\u0131 ilk \u00e7eyre\u011fe g\u00f6re ise e-ticaret sekt\u00f6r\u00fcnde yakla\u015f\u0131k <strong>450 milyon TL<\/strong>\u2018lik bir b\u00fcy\u00fcme oldu\u011fu g\u00f6r\u00fcl\u00fcyor.<\/span><\/p>\n<p><span style=\"font-size: 16px;\"><strong>2011<\/strong> y\u0131l\u0131 ikinci \u00e7eyrekte\u00a0<strong>30 milyon adet<\/strong> i\u015flem ile <strong>5 milyar 522 milyon TL<\/strong>\u2018lik e-ticaret hacmi olu\u015fturulmu\u015ftu. Bu verilere dayanarak,<strong> 2012<\/strong> y\u0131l\u0131 ikinci \u00e7eyrekte internetten yap\u0131lan i\u015flem ba\u015f\u0131 tutarlara bakt\u0131\u011f\u0131m\u0131zda, <strong>194 TL<\/strong>\u2018lik bir rakam g\u00f6r\u00fcyoruz. Ge\u00e7en sene ayn\u0131 d\u00f6nemde <strong>183 TL<\/strong> olarak ger\u00e7ekle\u015fen i\u015flem ba\u015f\u0131 tutar\u0131, <strong>2012<\/strong> y\u0131l\u0131 birinci \u00e7eyrekte ise<strong> 184 TL<\/strong>\u2018ydi. Ge\u00e7en sene ayn\u0131 d\u00f6neme g\u00f6re yakla\u015f\u0131k <strong>10 TL<\/strong>\u2018lik bir art\u0131\u015f\u0131n oldu\u011funu s\u00f6yleyebiliriz.<\/span><\/p>\n<p><span style=\"font-size: 16px;\"><img decoding=\"async\" class=\"size-full wp-image-2439 aligncenter\" title=\"bkm-eticaret-analiz\" src=\"https:\/\/www.natro.com\/blog\/wp-content\/uploads\/2012\/07\/bkm-eticaret-analiz.jpg\" alt=\"bkm-eticaret-analiz\" width=\"579\" height=\"345\" \/><\/span><\/p>\n<p><span style=\"font-size: 16px;\">E-Ticaret sekt\u00f6r\u00fcnde yaz aylar\u0131nda beklenen d\u00fc\u015f\u00fc\u015f\u00fcn Haziran ay\u0131nda ba\u015flad\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz. May\u0131s ay\u0131nda <strong>13 milyon 370 bin 576 adet<\/strong>\u00a0 i\u015flem ger\u00e7ekle\u015firken, Haziran ay\u0131nda ise <strong>11 milyon 874 bin 039<\/strong> adet i\u015flem ger\u00e7ekle\u015fti\u011fini g\u00f6r\u00fcyoruz. <strong>May\u0131s<\/strong> ay\u0131nda toplam <strong>2 milyar 600 milyon 52 bin TL<\/strong>\u2018lik e-ticaret hacmi olu\u015fturulmu\u015fken, <strong>haziran<\/strong> ay\u0131nda ise e-ticaret hacminin <strong>2 milyar 474 milyon 94 bin TL<\/strong>\u2018ye d\u00fc\u015ft\u00fc\u011f\u00fcn\u00fc ve aradaki fark\u0131n yakla\u015f\u0131k <strong>1.5 milyon adet<\/strong> i\u015flemde <strong>125 milyon TL <\/strong>oldu\u011funu g\u00f6r\u00fcyoruz.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">Haziran ay\u0131ndaki d\u00fc\u015f\u00fc\u015fe ra\u011fmen T\u00fcrkiye\u2019de e-ticaret pazar\u0131 b\u00fcy\u00fcmeye devam ediyor. 2012 y\u0131l\u0131nda e-ticarette %100 b\u00fcy\u00fcme bekleyen T\u00fcrkiye, bu hedefini ger\u00e7ekle\u015ftirirse yerli ve yabanc\u0131 giri\u015fimciler i\u00e7in daha uzun s\u00fcre g\u00f6zde olacak gibi g\u00f6r\u00fcn\u00fcyor.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"T\u00fcrkiye\u2019de e-ticaret sekt\u00f6r\u00fc t\u00fcm h\u0131z\u0131yla b\u00fcy\u00fcmeye devam ediyor, Peki 2012 y\u0131l\u0131n\u0131n ikinci \u00e7eyre\u011finde ka\u00e7 adet i\u015flem yap\u0131ld\u0131 ve&hellip;\n","protected":false},"author":7,"featured_media":25018,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40],"tags":[41],"class_list":{"0":"post-2432","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-pazarlama","8":"tag-elektronik-ticaret"},"_links":{"self":[{"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/posts\/2432","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/comments?post=2432"}],"version-history":[{"count":0,"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/posts\/2432\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/media\/25018"}],"wp:attachment":[{"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/media?parent=2432"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/categories?post=2432"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.natro.com\/blog\/wp-json\/wp\/v2\/tags?post=2432"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}